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Content Help

Editorial calendar, approvals, production, videos and the execution kit.

Step by step

How to create a content calendar for Instagram in LUME HubStep-by-step guide to building your monthly social media content calendar in LUME Hub: add posts, pick dates and formats, and track progress.
How to add, edit and reschedule posts in your content calendarLearn how to create a post, write the caption, CTA and hashtags, change the date, update the production stage and delete a post in LUME Hub.
How to write a Reels script in LUME Hub (with AI rewrites)Write an Instagram Reels script in LUME Hub: a 3-second hook, the script, set, music, CTA and caption, plus the AI rewrite button to polish it.
How to send social media content for client approval in LUME HubFor agencies: send a post's script for client approval, follow the reply and resend it after changes, all inside LUME Hub.
How to approve content or request changes as a clientFor agency clients: see what is waiting for you, approve a script or request changes with a comment on the LUME Hub Approvals screen.
How to send a video to a client for approval in LUME HubKeep video versions in Google Drive, invite approvers and send a video to your client for review and approval from the LUME Hub Videos screen.
How to approve a video or request changes in LUME HubFor reviewers: watch the video, compare versions, approve it or request changes with a timestamp from the LUME Hub Approve videos screen.
How to schedule Instagram posts and Reels from your desktop with LUME HubSchedule Instagram designs, carousels, stories and Reels ahead of time from your computer with LUME Hub, and track them on the Posts screen.
How to use the Execution kit to shoot your contentThe Execution kit gathers each post's script, caption, CTA and shooting notes. Learn how to search, copy and update the stage while you record.
How to choose a viral reel format on the Formats screenExplore the script structures and the 12 viral Reels formats on the LUME Hub Formats screen, and learn how to pair a structure with a format.

Troubleshooting

Why didn't my scheduled Instagram post publish?The real reasons a post or Reel scheduled with LUME Hub did not go out on Instagram, from most to least common, and how to fix each one.

Learn the concepts

What is an editorial calendar and how do you build one for social media?Learn what an editorial calendar is, what it should include and how to build yours for social media in LUME Hub with pillars, formats and stages.
What is a content approval workflow and how does it work?Understand the content approval workflow between an agency and its client: script approval, video approval, change requests and how LUME Hub handles each step.

Community questions

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