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Editorial calendar by pillar and stage
See the whole month or a list, filter by profile, week, and month, and follow every post from idea to scheduling.
Production stage
- ✓Script
- ✓Shoot
- 3Editing
- 4Review
- 5Scheduled
Content · Build your presence
From idea to scheduled post, in one flow.
Capture ideas on your phone, organize your editorial calendar by pillar and production stage, write scripts with a hook, caption, and CTA, and use proven formats to film faster.
Included from the Essential plan · R$ 97/month
7-day free trial, no credit card, with every tool unlocked.
lumehub.me/dashboard/cliente/calendario
October
SMTWTFS
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2Behind-the-scenes Reels
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4Tips carousel
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9Testimonial
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11Live Q&A
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16Myth Reels
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18Guide carousel
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23Client case
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25Offer
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Quick answer
What is Content?
LUME Hub's Content product brings together an editorial calendar, an execution kit with scripts and captions, a library of viral video formats, and an idea bank that even works offline. It's for anyone who creates content every week and wants to stop improvising.
Why it exists
If any of these sound familiar, the problem isn't you.
Ideas are scattered across notes, voice memos, and screenshots.
Every Monday starts with “what do I post this week?”.
Filming drags because there's no script — and the caption gets rushed.
Features
Everything you can do with Content
Every feature below is live in LUME Hub today. The screens are illustrations with sample data.
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A full script in every post
Each post stores topics, keywords, hook, CTA, caption, hashtags, and a production tip.
Script
- Hook“You're losing customers because of this…”
- CTAComment GUIDE to get the step-by-step
- Hashtags#digitalmarketing #entrepreneurship
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Idea Bank in your pocket
Capture ideas as if in a chat: text, links, photos, videos, files, or recorded audio. It works even without internet and syncs later; you can install it as an app.
Idea Bank
💡 Idea: Reels showing the client's before and after
🎙️ 0:42 audio — livestream script
🔗 Saved reference: split-screen format
Execution kit
The library of all your scripts, captions, CTAs, and filming instructions, searchable by title, hook, or caption.
Viral formats
Script structures (AIDA, relatability + story, before and after) and 12 video formats such as split screen, behind the scenes, comparison, and situational conflict.
How it works
Three steps to get started
- 1
Capture ideas
In the Idea Bank, however they come — text, audio, or photo.
- 2
Plan the month
Spread posts across the calendar by pillar and format.
- 3
Script and film
With the hook, caption, and CTA ready before you turn on the camera.
Who it's for
Who uses Content most
Content creators
Plan the month and batch-film with a script in hand.
Experts
Turn loose ideas into a consistent editorial line.
Social media teams
Track every post through the production stages.
Plans
Content is included starting with the Essential plan
Try it free for 7 days with every tool unlocked, then choose your plan.
Essential
Get your business in order.
R$ 97/month
Includes Content
Growth
Attract clients and sell more.
R$ 197/month
Includes Content
Complete
Run your entire business inside LUME Hub.
R$ 297/month
Includes Content
Frequently asked questions
Questions about Content
Does the calendar show each post's stage?
Yes. There are seven production stages, from script pending to scheduled, with late-post alerts.
Does the Idea Bank work on my phone?
Yes, and you can install it as an app. Ideas captured offline are saved and sync later.
Can I record audio in the Idea Bank?
Yes. Besides audio, it accepts text, links, photos, videos, and files, organized in folders.
What are the formats?
A library of script structures and 12 proven video formats, with instructions on how to film each one.
Can I turn a script into a graphic?
Yes. With CAPI AI, you can start a graphic from a script in the calendar.
Which plan includes Content?
Content is included starting with the Essential plan and is also in Growth and Complete. You can try it free for 7 days, no credit card, with every tool unlocked, and choose your plan afterward.
Works well with
Products that work together
CAPI AIAI-designed graphics and carousels in your brand identity, ready to download or publish.Plan: GrowthLearn more Cockpit SocialYour Instagram analyzed, with a score, trends, and your next action.Plan: GrowthLearn more Instagram AutomationsKeyword-based auto-replies to DMs and comments, with AI as a backup.Plan: CompleteLearn more
Try Content with your business
A 7-day free trial with every tool unlocked. Then choose the plan that has what you used.
7-day free trial · No credit card · Cancel anytime